Thierry Mugler: Couturissime
The Brooklyn Museum opted to showcase the work of the renowned French fashion designer, Thierry Mugler’s work under the name Couturissme, an invented superlative meaning “beyond couture”. Following Mugler’s recent death in 2022, the legacy of one of the most esteemed designers of the 20th century sets a high bar for representing the “couturissme” of his work. To accomplish this, the Museum utilized alluring interior, light, and sound design to envelope visitors in a world that mirrored and enhanced some of the most influential garments in recent fashion history. Likewise, the garments’ placement in the center of the room allowed one to view the couture works from all angles. The use of dynamically posed mannequins made the garments feel as though they were worn by actual models rather than plastic.
Visitors of Couturissme are first presented with a holographic video set in a church-like setting. A model dances as her garment transforms into a couture Mugler while the table setting behind her becomes a similarly unexpected gown. This entrance references Mugler’s past runway shows while setting the mood of the exhibit as a modern retrospective. Following this theatrical beginning, the exhibit continues chronologically with the clearly articulated phases of Mugler’s evolution. Couturissime not only represents, but constructs, a metamorphous experience while showcasing Thierry Mugler’s most iconic works.
